Sweden
Membership in EU:1995
Political system:Monarchy
Capital city:Stockholm
Total area: 450 000 km²
Currency:Swedish krona (SEK)
Economy | Business Protocol | Legislative and Political System | More about the Country | Order a Business Information Report (BIR)
Economy
Statistical Office

Chamber of Commerce and Industry

Entrepreneurship in the Country

Sweden exports cars, engineering products, steel, electronic devices, communications equipment and paper products.
Business Directories

Local Communities

Business Protocol
Business Meetings

Ensure, that you give at least 2 weeks notice, if you are arranging a meeting in Sweden.
Months to avoid if possible, include June, July, August and then late February through to early March, as most Swedes will be on holiday during these periods. As with the UK, most Swedes are also absent during the Christmas period.
Punctuality is absolutely essential. If you are late, then this will reflect very badly on you and will be viewed as discourteous.
Swedes rarely engage in small talk at the start of a meeting. Instead, people will move directly to the topics at hand.
Meetings are typically governed by an agenda which is distributed to individuals prior to the meeting. There is very little talk outside of the agenda topics.
Although most meetings are managed by a particular person, all individuals are expected to contribute.
Swedish business personnel are extremely detail focused and as such any presentations should be well prepared with supporting, accurate and relevant data. Be assured that your hosts will pay a great deal of attention to the detail.
Swedes rarely make decisions during initial meetings and as such, the first meeting that you have with your hosts is likely to be fairly general and low key.
Swedes are direct communicators and as such, "Saying what you mean and meaning what you say" is both practiced and expected.
‘Awkward silences’ are rarely seen as awkward in Sweden and as such, Swedes do not rush to fill conversation silences.
If you are trying to sell something then try to tone down the use of emphasis or superlatives as it is very rare that a Swede will over elaborate during a conversation – even if they are trying to sell something. Failure to adhere to this could result in your delivery being viewed as insincere.

Business Negotiation

It is essential that you are cool and controlled during negotiations and that you do not demonstrate any emotion as this will be perceived negatively.
Additionally, always bear in mind that the egalitarian nature of Sweden means that decisions and consensus are made across teams. As such endearing yourself to the most senior executives and directors will be of no avail.

Legislative and Political System
President

Government

Prime Minister

Ministries

Constitutional Court

Legislation

More about the Country
Geographical Characteristics

Sweden has the largest population of the Scandinavian countries. It is separated from Norway in the west by a range of mountains and it shares the Gulf of Bothnia in the northern part of the Baltic Sea with Finland.

The southern part of the country is chiefly agricultural, with forests covering an increasing part of the land further north. Population density is also higher in southern Sweden, with many people living in the valley of Lake Malaren and the Oresund region.

Languages

Swedish; also Sami and Finnish.
Short History

Sweden probably evolved from a warfare tribe Svea Rike, which left its traces in the central Sweden around the year 300. The traces of this culture - temples and monumental burials - are still present in old Uppsala, where there was a center of their authority in the 5th and 6th centuries. Svea Rike managed to conquer northern German tribe Geats, who lived on the territory of the lake Vanern and islands Gotland and Oland. This still very shaky formation, formed in about 1100, which was called Svea Rike, further developed into the state Sverige – the present Sweden.
Time Zone

GMT/UTC + 1
International Dialing Code

+46
Average Temperatures

July 18 0C, January -3 0C.
Opening Hours of Banks

Monday - Friday: 9.30am – 3.00pm.
Opening Hours of Post-Offices

Monday - Friday: 9.00am – 5.00pm.
Opening Hours of Shops

Legally permitted opening hours:

 

Monday - Friday: 10.00am – 7.00/8.00pm.

Saturday: 10.00am – 2.00/4.00pm.

Credit Cards

The following credit cards are accepted in Sweden: Visa and Mastercard-Eurocard. They are accepted in numerous hotels, restaurants and shops. Almost all petrol stations will accept credit cards.
Foreign Currency Exchange

Apart from the banks, foreign currency can be also exchanged in exchange offices, hotel receptions, tourist agencies, petrol stations and larger department stores.
Mobile Telecommunications

The country is almost entirely covered by mobile telephony signal, since the operators have concluded contracts with larger European and world operators. Mobile phones in the country are designed to function within the network of frequency bands 900 MHZ and 1800 MHZ. You can host in the following mobile networks: 3, Tele2, Telenor, TeliaSonera.
Anti Smoking Law

Smoking in Sweden is strictly banned in all public places from 2004.
Emergency Telephone Numbers

Police

112

Toll-free European emergency number (EEN)

112

Medical emergency

112

Fire emergency

112

Population of the State

Population of the Capital

Demographics

Religion

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